Lighting isn’t just technical — it’s emotional. The way a scene is lit can completely transform how we feel about it. In traditional cinematography, lighting guides the viewer’s attention, defines texture and tone, and communicates mood before a single word…
Artificial intelligence is giving billions the ability to create photos and video bringing ideas to life with single prompts. Getting generative ai to actually produce the content you envision takes a little more work though. Models like Google’s Nano Banana…
“TV will rot your brain.”If you grew up in the 1980s, you probably heard that line more than once. It echoed the famous 1961 speech by FCC Chairman Newton Minow, who called commercial television “a vast wasteland.” Back then, cartoons…
OpenAI has just released Sora 2, its next-generation text-to-video model, along with a stand-alone iOS app called Sora. This launch represents a big shift: OpenAI is not only improving video generation but also stepping into the social media arena. The…
An Adweek article reports that OpenAI is actively recruiting for a position titled Growth Paid Marketing Platform Engineer, whose key remit is to build internal infrastructure for campaign management, real-time attribution, ad platform integrations, and experimentation frameworks. This appears to…
Artificial Intelligence has been heralded as a game-changing tool for marketers that may one day replace us. Whether that will happen remains to be seen. For now, at MDRNai we’re more interested in how these tools can help us bring…
AI voice technology has rapidly advanced over the last few years giving marketers access to tools that can generate natural, expressive voices in just seconds. But with so many options available, which platform delivers the best combination of quality, flexibility,…
Recent studies from OpenAI (ChatGPT) and Anthropic (Claude) reveal just how dramatically AI is reshaping work. While much of the early narrative around AI was about “helping” us brainstorm or speed up editing, the data now shows a much sharper…
With no shortage of AI art models and apps, the question isn’t can you generate images—it’s where should you even begin? That’s where Leonardo.AI stands out. It provides access to multiple powerful models through a streamlined interface making it easy to generate high-quality…
When OpenAI unveiled ChatGPT‑5 in early August 2025, the fanfare was immediate—yet so was the backlash. The company removed longstanding models like GPT‑4o without warning, forcing all users onto the new model. Longtime users began reporting a cold, less creative…