
Why the ChatGPT 5 Rollout Is a Cautionary Tale for Marketers Embracing AI
When OpenAI unveiled ChatGPT‑5 in early August 2025, the fanfare was immediate—yet so was the backlash. The company…
When OpenAI unveiled ChatGPT‑5 in early August 2025, the fanfare was immediate—yet so was the backlash. The company…
When I talk with other marketing leaders—directors, managers, and executives—I hear the same question: “How should I actually be…